MUMBAI: K Sera Sera Productions Ltd has raised $25 million through issue of global depository receipts (GDRs). The amount will be used to mainly fund movie productions.
The company has placed 4.76 million GDRs (at $5.25 per GDR). The GDRs are being listed with Luxembourg Stock Exchange (LuxSE).
K Sera Sera will invest almost 70 per cent of the amount raised towards film production, 20 per cent for distribution and the balance for TV content production.
“We have raised $25 million and plan to invest it over two years,” says K Sera Sera MD Rajesh Pavithran.
K Sera Sera plans to produce 8-12 movies during this period.
Meanwhile, K Sera Sera has sold the domestic theatrical and satellite TV rights of EK – The Power of One to Zee Telefilms Ltd for Rs 130 million. The overseas rights have gone to Eros for Rs 35-40 million. “We have made a profit of around Rs 40 million from the movie,” says Pavitran. The movie is slated to release in January.
The Tamil version of Dombivli Fast, co-produced with Abbas Mastan, will release in December while Chal Chala Chal will be in January-February of next year.
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