T.A.G (McCann World Group) wins Videocon (Consumer electronics & Appliances) creative account with an annual spend of Rs 400 million.





Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in the industry.


Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.


Given below is a listing of accounts that moved in the period 5 February 2009 – 18 February 2009.






















































Account name

Incumbent

New agency

Reported annual
spends in Rs
Media
NDTV Imagine Maxus
Platinum Media (Madison Group)
200-250 million

Creative
Secret Temptations
Euro RSCG
NA
Splash (Maruti Suzuki)

Dentsu Creative Impact
NA
Videocon (Consumer electronics & Appliances) Saatchi & Saatchi
T.A.G (McCann World Group)
400 million

Creative & Media

Khadi and Village Industries Commission (KVIC)


Prachar Advertising



150 million


Pam


Span


Unnati (empanelled)
 
Information compiled for period 5 Febraury 2009 – 18 February 2009 by Spatial Access Media Solutions, India‘s first Media Audit Company.
For information or clarifications email : info@spatialaccess.com, www.spatialaccess.com

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