McCann World Group wins Aircel creative account worth Rs 2 billion







Posted on 05 August 2011









Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in the industry.


Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.


Given below is a listing of accounts that moved in the period 21 July 2011 – 03 August 2011.






































































































































Account name

Incumbent

New agency

Reported annual
spends in Rs
Media
Floriana Melon Media 250 million
iProf   Lintas media Group NA
KLF Nirmal   Mudra max [Bangalore & Kochi] 100 million
News Express Allied Media NA
Policybazaar.com   Mudra North & East 220 million
Quikr   MPG NA

Creative
Aircel Dentsu Communications McCann World Group 2 billion
Belmonte Cartwheel Creative Grey Worldwide NA
Borges [Food Products]   Law & Kenneth [Delhi] 120 million
Coconut Development Board   MAA Communications NA
Maini Group
Baker‘s Foods
Indotel Hospitality Service Pvt Ltd.
ICI Dulux Paints BBDO India McCann Erickson [Delhi] NA
iProf   Lowe Lintas [Delhi] NA
Inbisco Crayons TBWA India [Chennai] NA
Lia incense sticks Mudra Communications Cut the Crap NA
News Express   AMO NA
Paras Pharmaceutical   Euro RSCG India NA
Pearson Education Services   Temple Advertising NA
Quikr   Scarecrow Communications NA
Varuna D Jani Percept UV Advertising & Retail NA
Videocon‘s Digiworld Triton NA
Wave Infratech Saatchi & Saat NA
Zen Mobile Bates 141 Crayons Advertising 150-200 million
Information compiled for period 21 July 2011- 03 Aug 2011 by Spatial Access Media Solutions, India‘s first Media Audit & Advisory.
For information or clarifications email : info@spatialaccess.com, www.spatialaccess.com

Comments

Leave a Reply

Your email address will not be published. Required fields are marked *