e-commerce
Diwali Dhamaka Week flags off on Amazon.in
MUMBAI: The Diwali Dhamaka Week flagged off today morning on Amazon.in. Every day of the week, there will be great deals across hundreds of products from all categories enabling Amazon.in customers to make great savings on their Diwali shopping every hour. Amazon.in will be introducing new Lighting Deals every hour starting 7am to 6pm. In addition, the next seven days will also witness launch of new categories, access to exclusive selection and many new surprises each day.
“Customers can look forward to Amazon.in as their one-stop Diwali shopping destination this week. Each of the seven days, we will offer our customers in India the great savings on thousands of products every hour,” says Amit Agarwal, Country Manager & VP, Amazon India. “We have been receiving an overwhelming response from customers since morning for the deals & offers that are being introduced every hour as part of the Diwali Dhamaka Week,” adds Amit.
Some of the exciting offers that customers can look forward to in the Diwali Dhamaka Week include –
• Rs. 2000 off on Kindle Paperwhite
• Flat 20% off on laptops
• Flat 30% off on mobiles
• FLAT 40% off or more on luggage & bags from brands like American Tourister, Wildcraft, Puma and more
• Flat 25% off or more on Home & Kitchen products
• Upto 70% off on Books
• Flat 55% off on Handbags
• Flat 50% off on Shoes
• Flat 60% , 50%, 40% off on Men, Women & Kids wear respectively
• Flat 50% off on Jewellery
• Flat 50% off or more on 1000+ watches from Timex , Giordano, Maxima Eg0 and more
• Upto 40% off on Video Games
• Flat 40% off on Sports, Fitness & Outdoor products
And more
Some important deals coming up tomorrow include –
• 25% off on Philips HD4419 2300-Watt Smooth and Ribbed Plate Table Grill
• 23% off on Samsung Multi Function Wireless Printer
• 30% off on Easyfit Adult Diapers (Large)
• 34% off on Canon Lide 110 Flatbed Scanner
• Philips HL 7720 750-Watt 3-Jar Mixer Grinder
All deals are available for a limited time and till stocks last. Customers can join the waitlist on deals that are 100% claimed and Amazon.in will alert them when that deal becomes available again.
Special festive packaging
Amazon.in has introduced special festive design packaging for this Diwali season. The festive design packaging has been launched in select but most frequently used sizes. Customers can shop for Diwali gifts on Amazon.in and get them delivered in these special packages without requiring to gift wrap them.
Exclusive Offers
Customers continue to enjoy exclusive access to some of the most sought-after products like the Micromax Canvas A1 with Android One™, the Canon Powershot SX520 camera, Blackberry Passport, Hidesign’s new ICONIC range for both men & women, Timex Weekender collection of watches, audio products from House of Marley, etc.
Customers should download the Amazon Shopping app and visit often to keep track of exciting offers every hour!
Women customers have a lot going for them this Karwa Chauth as Amazon.in has curated a special Ethnic Jewellery for Karwa Chauthand a Jewellery Gift Store for them this week to celebrate the festival
e-commerce
Comet makes e-commerce debut on Myntra with 40 sneaker styles
BENGALURU: Culture-first sneaker label Comet has entered Indian e-commerce with its debut on Myntra, bringing over 40 footwear styles to the fashion platform’s 75 million monthly active users. The move marks Comet’s first online retail partnership as it looks to scale beyond its direct-to-consumer roots.
The launch features the brand’s popular ranges including X Lows, Aeon V2 and Alter, alongside an exclusive new design, X Lows Polaris, available only on Myntra. The collaboration strengthens Myntra’s growing sneaker portfolio aimed at Gen Z and millennial consumers drawn to streetwear culture and design-led brands.
Myntra head of category and revenue Ritesh Mishra, said Comet’s sharp design language and community-driven approach aligned with the platform’s focus on trend-forward labels shaping India’s contemporary sneaker culture.
Comet co-founders Utkarsh Gupta and Dishant Daryani said the partnership would help the brand reach a wider audience while staying rooted in its product-first philosophy and close customer engagement.
Built on the ethos “Never shy, never sorry”, Comet has gained traction for bold silhouettes, vibrant colourways and limited-edition drops inspired by cultural nostalgia and storytelling. The Myntra debut signals the brand’s next phase of growth in India’s fast-evolving sneaker and streetwear market.
e-commerce
Amazon Q4 sales jump 14 per cent as AWS revenue surges 24 per cent
SEATTLE: Amazon has closed 2025 with robust fourth-quarter growth across its core businesses, even as spending on sales, marketing and infrastructure continued to climb. The company reported a 14 per cent rise in Q4 net sales to $213.4 billion, driven by solid momentum in North America, International markets and a sharp acceleration at AWS.
Sales and marketing expenses rose 8.7 per cent year on year to $14.3 billion in the quarter, reflecting sustained investment in customer acquisition and brand reach. For the full year, the bill climbed 7.3 per cent to $47.1 billion.
AWS remained the standout performer, with revenue jumping 24 per cent to $35.6 billion in the quarter, its fastest pace in more than three years. North America sales grew 10 per cent to $127.1 billion, while International revenues climbed 17 per cent to $50.7 billion, aided partly by favourable currency movements.
Operating income rose to $25.0 billion in Q4, up from $21.2 billion a year earlier, though the figure was weighed down by special charges linked to tax settlements in Italy, severance costs and asset impairments tied largely to physical stores. Excluding these, operating profit would have reached $27.4 billion.
Net income increased to $21.2 billion, or $1.95 per share, compared with $20.0 billion a year ago.
For the full year 2025, Amazon posted 12 per cent growth in net sales to $716.9 billion. AWS revenues climbed 20 per cent to $128.7 billion, while North America and International segments grew 10 per cent and 13 per cent respectively. Operating income expanded to $80.0 billion, with AWS contributing more than half of the total.
Cash generation strengthened, with operating cash flow rising 20 per cent to $139.5 billion. Free cash flow, however, fell sharply to $11.2 billion as capital spending surged, largely reflecting heavy investment in artificial intelligence infrastructure.
President and chief executive officer Andy Jassy, said demand across cloud services, advertising, retail and emerging technologies such as AI chips, robotics and low-earth-orbit satellites remained strong. He added that Amazon plans to invest around $200 billion in capital expenditure in 2026 to support long-term growth.
The company also pointed to a wave of new AWS partnerships, spanning clients such as OpenAI, Visa, the NBA, BlackRock, Salesforce, Adobe, HSBC and the London Stock Exchange Group, underscoring cloud demand across industries.
e-commerce
Flipkart elevates Aditya Maheshwari as head of category and P and L for toys, stationery and babycare
BENGALURU: Flipkart has elevated Aditya Maheshwari to head of category and P and L for toys, stationery and babycare, placing him in charge of end-to-end business strategy and financial performance across the high-growth segments.
The move follows a four-year stint at the e-commerce major, where Maheshwari served as category head for toys and stationery and associate director for beauty and personal care. During this period, he played a key role in strengthening Flipkart’s position across multiple consumer categories through scale-driven portfolio management.
Maheshwari brings deep experience across India’s startup and e-commerce ecosystem. Prior to his current elevation, he previously worked at Flipkart as a category manager and business development lead in the early phase of his career.
He is also the co-founder of Packflea.com and has held leadership roles including head of alliances at Xoxoday and head buyer at Gozefo.com. His early experience in procurement and sourcing spans platforms such as Giftxoxo.com and buytheprice.com.
With a strong track record of managing large P&Ls and building scalable category businesses, Maheshwari is now set to spearhead Flipkart’s strategic expansion in toys and babycare.
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