MUMBAI: Integral Ad Science (IAS) has launched an insightful case study in collaboration with MilliporeSigma, the life science business of Merck KGaA, Darmstadt, Germany. The study...
MUMBAI: Bharat’s builders wear bangles and they mean business. News18’s flagship platform Sheshakti, in partnership with Lions Clubs International, is back with its third edition and...
MUMBAI: Laxmipati Sarees has announced its association with one of the biggest stars of Indian cinema—Rashmika Mandanna – as the face of the brand. Known for...
MUMBAI: Aamir Khan is ripping up the rulebook. In a landmark move, the actor-producer is releasing his blockbuster Sitaare Zameen Par directly on YouTube Movies-on-Demand from...
MUMBAI: McDonald’s India (West & South) has announced the return of culinary icon Sanjeev Kapoor for a new brand film highlighting its newly launched innovative and...
MUMBAI: The Trinbago Knight Riders just hit a sponsorship sixer. Caribbean Premier League’s most decorated franchise has inked a multi-year title partnership with Stake, the world’s...
MUMBAI: Idiotic Media has turned micro-influence into macro impact. Its high-octane campaign for Poco’s F7 5G smartphone has rewritten the rulebook for digital launches, enlisting 250...
MUMBAI: In a major move to redefine the creator economy in India, Banijay Asia, one of India’s leading content powerhouses, has joined hands with Collective Artists...
JOHANNESBURG: SA20 and Switch Energy Drink have struck a renewed and expanded multi-year deal, cementing the proudly South African brand as the league’s official energy drink...
MUMBAI: From boots to brand play, Sandesh Jhingan is lining up a new formation. Indian football’s defensive rock, Sandesh Jhingan, is now dribbling into new territory...