Mumbai: Anil Wanvari in conversation with Vishal Chinchankar on Connected TV and its reach. Why advertisers and marketers are gung-ho about connected TV? Connected TV is...
Mumbai: A lot of brands have been building on the emotional quotient in advertising, since time immemorial. But how you build a brand which would connect...
Mumbai: ABP Network, India’s multi-language news network, had made a promise in 2022 that it would bear fruit on 24-25 February, at the Grand Hyatt in...
Mumbai: The All India Digital Cable Federation has cautioned advertisers not to run advertisements on Star, Zee, and Sony channels because the three broadcasters have deactivated...
Mumbai: Bisleri International, India’s bottled mineral water brand, sets up its first overseas operations in UAE. The brand has partnered with Nasser Abdulla Lootah Group. The...
Mumbai: India’s latest Web3 integrated social media platform, ReelStar has onboarded angel investor and global blockchain leader, Marc Robinson as its Asia head. Robinson has over...
Mumbai: Ants Digital, a fully integrated digital marketing and communications agency based out of Gurgaon, has roped in Saumya Kulshreshtha as head of social media. Kulshreshtha...
Mumbai: Public Relations and Communications agency Thought Process Communications bagged the PR mandate for Mumbai-based auto service company KwikFix Auto. The company is an automotive aggregator...
Mumbai: Wavemaker India, the most-awarded media agency from GroupM, has today announced the launch of its specialised Direct-to-Consumer (D2C) practice to help brands implement, navigate and...
Mumbai: India’s poker tournament, National Poker Series India (NPS) hosted on PokerBaazi has announced its 2023 edition with its latest campaign, ‘Ab India Khelega Glory Ke...