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Mumbai: Today, there is a shift in viewing habits from linear television to OTT and from theatres to OTT. The rise in content creation is leading...
Mumbai: Media Research Users Council India (Mruci) held its 28th annual general meeting (AGM) on Tuesday via video conferencing. Mediabrands CEO – India Shashidhar Sinha and...
Mumbai: Uncle Delivery has appointed Madison Media Alpha, a unit of Madison World, as their official media agency on record. The account was won by Madison...
Mumbai: Colors Marathi is all set to roll out the fourth season of Bigg Boss Marathi, hosted by versatile actor-director-producer Mahesh Manjrekar. Bigg Boss Marathi 4,...
Mumbai: On the 93rd birth anniversary of the iconic singer, the late Lata Mangeshkar, Saregama has launched a special edition – Carvaan Mini. This dedicated speaker...
Mumbai: Tiki, a short video-making community, has partnered with Pooja Entertainment to promote the recently launched movie “Cuttputlli,” starring Akshay Kumar and Rakul Preet Singh. After...
Mumbai: Creating a great ad experience and monetising all ad formats is the biggest challenge for media owners and brands today. Major global streaming platforms like...
Mumbai: Oreo announced the launch of its new #BringBack2011 campaign to spark millions of playful moments amidst cricket-loving Indians. #Bringback2011 is a fun idea that combines...
Mumbai: Continuing its rejuvenated India ambitions, W+K India has appointed Shreekant Srinivasan as head of business for the agency’s Delhi office. In his new role, he...
Mumbai: ITC Foods’ Sunfeast Dark Fantasy Vanilla Fills crème biscuits were launched with the endeavour to bring the signature experience to the vanilla crème and dark...
