Mumbai: International Advertising Association (IAA), India chapter is hosting a summit on Gender Sensitisation In Media on the 29 July at ITC Maratha, Andheri, Mumbai. The...
Mumbai: The fourth season of the popular reality show Bigg Boss Malayalam has garnered 2.3 million impressions, the highest ever for the grand finale of the...
Mumbai: Roposo, a leading creator-led live entertainment commerce platform, has selected Publicis Groupe’s BBH India as its agency on record (AOR) following a multi-agency competitive pitch....
Mumbai: Nikon India on Wednesday appointed First Partners as its brand communications (PR) consultancy. The mandate spans strategic counsel, media relations and integrated campaign management for...
Mumbai: Soon-to-be launched national hindi news channel, Bharat 24, has kept the industry buzzing with a slew of new appointments. Recently, the channel has announced senior-level...
Mumbai: Media agency Dentsu X India, on Wednesday, won the media mandate for Tata 1mg – India’s largest digital healthcare platform. Dentsu X will oversee the...
Mumbai: Star Bharat unveiled a refreshed brand identity, with the tagline – ‘Dil Deke Dekho Zara’ to reflect the channel’s evolution. The channel also developed a...
Mumbai: The technology leader, EditShare on Wednesday announced that it will use IBC2022 to showcase how its latest technologies boost quality and efficiency for production &...
Mumbai: The number of pay direct-to-home (DTH) subscribers decreased sharply from 68.52 million to 66.92 million in the quarter ended on 31 March 2022, as per...
Mumbai: Cinema exhibition company PVR Cinemas has announced its latest innovation in the in-cinema advertising space since its come-back after the pandemic. It has introduced 270-degree...