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Mumbai: India is witnessing a monumental shift in the consumption of entertainment with the emergence of OTT platforms dominating traditional television and big screens. The heightened...
Mumbai: In a first for Indian gaming, DDB Mudra’s “Game Responsibly” campaign for Battlegrounds Mobile India (BGMI) bagged the Bronze Lion at the Cannes Lions Awards...
Mumbai: Zee Cafe property Hallyu Nights is adding to the fans’ delight by bringing multiple K-Drama shows in their original language to the Indian audience. To...
Mumbai: House of Hiranandani has signed Madchatter Brand Solutions as its PR partner. The agency will oversee promoting House of Hiranandani’s developments and overseeing the company’s...
Mumbai: The leading travel tech company EaseMyTrip has entrusted the New Delhi-based PR firm Value 360 Communications as their public and media relations partner. The...
Mumbai: Aditya Birla Group’s venture Applause Entertainment on Tuesday announced its expansion in the southern market and set up a dedicated office in Chennai. Buoyed by...
Mumbai: Netflix brand and content marketing lead Dipashree Das has moved on after a six-year association. Based out of Mumbai, she was a manager in Netflix’s...
Mumbai: Disney Star’s latest regional TV channel Pravah Picture, launched in May, is already setting records in the Marathi movie genre. The channel telecast the world...
Mumbai: Airtel Payments Bank roped in Shilpi Kapoor as its new chief marketing officer. She will oversee the marketing and corporate communication function for the bank....
Mumbai: Everest Spices on Tuesday announced the appointment of chef Ranveer Brar as its brand ambassador. It is the brand’s reassuring move that brings forward the...
