Mumbai: Parle Products has launched three new TVC’s for Parle Marie. The product consolidates its position as the soul of adda in its latest campaign for...
Mumbai: WPP has announced that it is acquiring Corebiz, a Latin American e-commerce agency specialising in VTEX implementation. It is one of the largest enterprise digital...
Mumbai: Headquartered in Paris, Scibids, which works in the area of artificial intelligence (AI) for digital marketing, recently launched a campaign. This, it said, helped music...
Mumbai: The craft is constantly changing in OTT space. Every few months, the rules keep changing. The business players are still looking for the secret sauce....
Mumbai: The ministry of information and broadcasting (MIB) granted four multi-system operator (MSO) licences between 4 July and 11 July and cancelled three licences between 6...
MUMBAI: How much does talking about brands and products impact sales? And how do businesses tap into this power? Over 90 per cent of shoppers actively...
Mumbai: Amazon has appointed Dipashree Das as head of partner marketing for Asia Pacific and China (APAC) and Australia-New Zealand (ANZ) as part of AmazonFuse. She...
Mumbai: GoMechanic has launched a new campaign and roped in Bollywood actor Sharman Joshi as the brand ambassador. The digital marketing campaign #ShaantSharmanShaant is inspired by...
Mumbai: A new study has been added to ResearchAndMarkets.com’s collection titled “Online Video Platform Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027.” In...
Mumbai: Registration has opened for the National Association of Broadcasters (Nab) Show in New York. The event will run from 17–20 October 2022 (exhibits 19–20 October)...