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Mumbai: PR and influencer marketing agency Glad U Came has bagged PR mandate for Huedee, India’s first tie-dye brand. “Our young, dynamic, and agile team’s synergies...
Mumbai: Astral Ltd’s adhesives manufacturer Astral Adhesives has launched a nationwide campaign for its epoxy adhesive brand – Bondtite. The TVC is conceptualised by The Womb...
Mumbai: Reminiscing the yesteryears of India’s redefining moments, food company Parle Products celebrates the spirit of a sovereign India in its Republic Day film. Tracing the...
Mumbai: The nation marks 73 years of its transition to a republic on 26 January. To commemorate the day on which the Constitution of India came...
Mumbai: DTH and pay TV platform Tata Sky has announced a new name and identity – Tata Play as it expands its business interests beyond direct-to-home...
Mumbai: The news genre relies more heavily on TV ratings than others, argued industry stakeholders during a virtual webinar organised by Indiantelevision.com on Tuesday, highlighting that...
Mumbai: Print media continues to lead with a credibility index of 62 per cent, followed by television (55 per cent) and radio (54 per cent). Social media...
Mumbai: Real estate company Embassy Group has roped in L&K Saatchi & Saatchi as its creative partner. The agency would begin its partnership with the real estate...
Mumbai: Expanding its footprint across South India, Zee Group on Tuesday announced the launch of four digital news channels – Zee Tamil News, Zee Kannada News, Zee Malayalam News...
Mumbai: The television ad volume recorded significant growth in 2021, beating the previous year’s performance, according to the latest data released by the Broadcast Audience Research...
