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NEW DELHI: The void that TikTok left in the Indian short video sharing ecosystem has been plugged by a rash of similar homegrown apps, which are...
NEW DELHI: Indian-based consumer electronics brand boAt has teamed up with six franchises in this year's edition of the Indian Premier League (IPL). The d2c brand is...
NEW DELHI: Marketers always want to understand the impact of their marketing activities and use the available historic data to design impactful future campaigns while avoiding...
NEW DELHI: After being a leader in the linear TV space, Sony Entertainment Television (SET) is making waves on the digital front too. The channel has reportedly...
MUMBAI: Viacom18 has brought on Sagnik Ghosh as business head, Colors Bangla. Ghosh will be taking over from Rahul Chakravarti who cemented the channel’s position as...
NEW DELHI: Auto tech company CarDekho has rolled out a thoughtful campaign ‘E’ for Elderly, to promote a safe driving environment for senior citizens. Because of the...
Mumbai: The year 2020 was an eye opener for everyone as it brought to the fore the stressful implications of medical emergencies and the unpredictable financial...
NEW DELHI: Hair colour brand Streax, from Hygienic Research Institute, has roped in Bollywood’s leading man Shah Rukh Khan as the face of its new campaign,...
MUMBAI: Exide Inverter Batteries has rolled out a new ad film – Humse Roshan Hindustan that positions the brand as one that spreads happiness by empowering...
KOLKATA: All India Digital Cable Federation (AIDCF) has appointed GTPL Hathway MD Anirudhsinh Jadeja as the new president of the apex body of digital cable television...
