BENGALURU: Dinamalar, Eenadu, ManoramaOnline and Prajavaninews media publishers have come together to form South Premium Publishers (SPP), India’s first and biggest ‘south languages’ digital advertising package....
KOLKATA: With the evolution of the media and entertainment industry, the boundary between friends and foes is fading away. The future is not about competition, but...
NEW DELHI: Digital entertainment formats have become hugely popular across India, with the Covid2019 pandemic further accelerating the shift to online modes of pleasurable pastime. One...
New Delhi: Syed Amjad Ali has moved on Mullen Lintas. He was serving as the president of the agency’s Delhi office since 2017. Ali was one...
KOLKATA: Local Cable Operators (LCOs) appear to be agitated with industry regulator Telecom Regulatory Authority of India (TRAI) for portraying them as ‘conduits’ between the multi-system...
NEW DELHI: Digital solutions agency 22feet Tribal Worldwide, from the DDB Mudra Group, recently elevated Vishal Mehra to the post of senior vice president. In his...
NEW DELHI: Genesis BCW has been appointed as agency on record for IndiaFirst Life Insurance Company Ltd (IndiaFirst Life), following a multi-agency pitch. Genesis BCW will...
NEW DELHI: Castrol India has tapped Deepesh Baxi to succeed Rashmi Joshi as chief financial officer (CFO) and wholetime director, as the latter steps down from...
KOLKATA: Infloouhnser Pvt Ltd has launched a trust-building and transparent multi-layered influencer advertising and marketing agency, The Sway. The Sway combines data and technology with creative...
CHENNAI: What is known as ‘impressions’in India is known as AMA in Canada, ‘average audience’ in the US and ‘projections’ in Australia. Regardless of the name,...