New Delhi, September 21, 2020: We are often torn between the choices to go for a fitness band or a smartwatch. So now we have for...
First Partners, an award-winning premier communications firm, has been accorded the PR mandate and annexed the Agency on Record (AOR) for FAITH (Federation of Associations in...
After six years of its establishment in 2014, Dentsu Aegis Network has decided to rebrand itself as Dentsu International. Agency CEO Toshihiro Yamamoto announced the news...
NEW DELHI: Apart from God, Indians worship cricket icons and Bollywood stars. On most occasions, all that a brand has to do is stick a product...
Linc Pen, a leading stationery player in India, in its twenty-fifth annual general meeting disclosed that the brand had spent nearly Rs 44 crores in advertising...
KOLKATA: Going beyond the initial metro syndrome, over-the-top (OTT) platforms in India are seeing massive adoption in tier II, tier III cities, and even in rural...
MUMBAI: Eight years ago India’s viewership monitoring agency Broadcast Audience Research Council (BARC) was born. Its conception was the result of an unhappy industry and several...
MUMBAI: Cinema owners in west Bengal are heaving a sigh of relief. West Bengal chief minister Mamta Banerjee today announced that cinema halls can start screening...
MUMBAI: The makers of The Big Bull are set to start work on the final schedule from mid-October. To ensure the health and safety of cast...
INDIA: The sweet battle of Cadbury inventors has finally come to an end. Mondelez India, the makers and bakers of some of India’s leading snacking brands...