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MUMBAI: DD National has become the most-watched channel in week three of lockdown. The third edition of BARC-Nielsen report on TV+ smartphone consumption during the crisis...
MUMBAI: Discovery, Discovery HD and recently launched streaming service Discovery Plus will stream PANDEMIC: COVID-19, a one-hour special that gives an in-depth look at the COVID-19...
MUMBAI: Almost silently, without any hoopla or noise, the $1.75 billion-funded, Jeffrey Katzenberg-promoted short video streaming service Quibi made its debut in India on 6 April....
MUMBAI: The Indian Premier League (IPL) has been the talk of the town ever since it was cancelled for the first time on account of the...
MUMBAI: Cable operators have been facing problems in the collection of subscription fees since the third week of March as restrictions on social distancing started. Moreover,...
NEW DELHI: In this globalised world, hyper-local targeting assumes greater significence for reaching out to the target audience. Contextual and hyper-local targeting of audience through advertising...
MUMBAI: OTT consumption has been on a steep upward curve in India for the last three years. Now, after the country has entered a lockdown phase,...
MUMBAI: Hindustan Unilever Ltd (HUL) has announced a collaboration with the United Nations Children’s Fund (UNICEF) to undertake a mass communication campaign and inform and empower...
MUMBAI: The current global COVID-19 pandemic has affected each individual at multiple levels and in various ways across the world. People are seen battling it in...
MUMBAI. As corporate India grapples real-time with the fallout of COVID; managing exigencies of business continuity, the challenges are many. But misinformation and fear are ever...
