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MUMBAI: Advertising agencies and brand marketers have been foxed by the continuing lockdown courtesy COVID-19. What should they communicate during the pandemic which is a constant...
MUMBAI: Brands cannot overlook over-the-top (OTT) platforms while planning media mix. Broadcaster-led streaming services like ZEE5, Hotstar, VOOT with their impressive number of monthly active users...
MUMBAI: Dalmia Cement (Bharat) Ltd has launched a digital engagement programme, ‘Dalmia Cares’ for its dealers and channel partners across the country. The programme offers cement...
MUMBAI: Reliance Industries Ltd chairman Mukesh Ambani said that the Facebook-Jio partnership will accelerate the country’s digital economy. In a video message, he said: “All of...
India’s largest premium streaming platform Disney+ Hotstar has commissioned an unprecedented 234 episodes of Cosmos-Maya’s hit animated series Selfie With Bajrangi. The multi-season deal will see...
MUMBAI: On the occasion of World Earth Day, the Godrej Group, with the help of a digital film, attempts to spread an important message around building...
MUMBAI: Sony Pictures Sports Network (SPSN) has launched ‘Sony Ten Pit Stop’ and ‘Sony Ten India Stay Fit’ – fun and engaging digital sessions for their...
BENGALURU: Indian cable and internet services major GTPL Hathway Ltd (GTPL) reported profit after tax (PAT) for the year ended 31 March 2020 (FY 2020, year...
MUMBAI: The ministry of information and broadcasting (MIB) has issued an advisory to media houses to ensure that the health of their field and office staff...
MUMBAI: While the world grapples with the biggest pandemic ever, Punjabi music channel 9X Tashan has taken a step towards bringing people together and healing through...
