MUMBAI: Many online-first and disruptor brands will be investing in offline modes of advertising, as they seek to “redress the balance between short-term performance marketing and...
MUMBAI: Kids genre has become the top gainer in week 53 of Chrome Data Analytics and Media data. The genre grew by 4.98 per cent. In...
MUMBAI: The Telecom Regulatory and Authority of India in its 2019 September-end quarter report has shown a marginal growth in the broadcasting and cable TV services...
MUMBAI: Despite the overwhelming growth of digital platforms, television remains the most penetrated mass-medium in India. Although broadcasters battled worries like economic slowdown, the new tariff...
MUMBAI: Countdown to the 17th edition of Asia’s prestigious World Athletics Gold Label Road Race Tata Mumbai Marathon (TMM) has well and truly begun. First time...
MUMBAI: Pocket Aces, India’s leading digital entertainment company, recently introduced an exciting new travel series, ‘Love Travel Repeat’ on its lifestyle channel, Gobble. With the launch...
MUMBAI: After his ten months stint at Enterr10, Joy Chakraborthy has confirmed his resignation from the post of the chief executive officer (CEO). He had joined...
MUMBAI: Anil D. Ambani led Reliance Big Synergy continues to strengthen its fiction content offering with two new Punjabi language prime pime dailies slated to premiere...
MUMBAI: Canara HSBC Oriental Bank of Commerce Life Insurance, in an industry first initiative, launches a new digital series #PromiseBatao that puts the spotlight on the...
MUMBAI: Following a hotly contested multi-agency pitch in 2019, Wunderman Thompson South Asia has won the creative mandate for AirAsia. The agency will be supporting brand...