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MUMBAI: ICICI Bank’s latest multimedia campaign addresses some of the key concerns of customers who use credit cards. The campaign includes a set of three TVCs,...
MUMBAI: Its time again to celebrate milestones in the Indian media and advertising industry with India's premier advertising festival – Goafest 2019. Curated by the AAA’s...
MUMBAI: Zee Anmol and Star Utsav retained their first and second positions in the Hindi (U+R) genre in Broadcast Audience Research Council (BARC) data for week...
MUMBAI: BookMyShow’s maiden Broadway-style theatrical production, Disney’s Aladdin made a phenomenal debut in Mumbai and Delhi, earlier this year. The spectacular musical completed over 50 fantastical...
MUMBAI: In all spirit of spookiness, there were a total of 653,260 search visits to piracy sites by consumers interested in viewing horror content—25 times higher...
MUMBAI: Bureau of Indian Standards (BIS) today launched their latest gold Hallmarking awareness campaign that speaks to consumers through popular media like electronic, print and digital....
MUMBAI: On Karnataka Rajyotsava (Karnataka Day), Amazon Prime Video, announced continued investment in Prime Video’s regional content library in India with the addition of Kannada movies...
MUMBAI: ZEE5, India's #2 OTT platform known for its muscle in multi-lingual content, now associates with RailYatri to make travelers journey more exciting. In a one...
MUMBAI: Leo Burnett has promoted Rakesh Hinduja to chief operating officer, West. He will continue reporting to Dheeraj Sinha MD India and chief strategy officer, South...
MUMBAI: Speaker brand, Ultimate Ears, has partnered with digital and marketing agency Grapes Digital to launch a series of campaigns this festive season. Grapes Digital rings...
