MUMBAI: Mobile marketing in India is no longer a side dish. It’s the entree. Brands know today that they need to invest a good chunk of...
MUMBAI: Axis Bank has recently launched 'Flashback' – a film festival exclusively for its Senior Citizen customers. Promoting this innovative initiative, Lowe Lintas Mumbai has conceived...
MUMBAI: Lifestyle has launched its new creative campaign ‘#GotIt’ and embraces the defining moments of fashion and great style that resonates with the uber-cool, urban youth....
MUMBAI: Gits Food, the pioneer in convenience foods in the country, has launched its latest campaign ahead of the festive season. Conceptualised by Lowe Lintas, the...
MUMBAI: Mirror Now entered at fourth position in the English news genre according to All India BARC data week 39. No changes were observed this week...
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for last week’s top advertisers and brands between 22-28 September 2018. The data is...
BENGALURU: Four India channels pushed their way up in tandem at ranks three, four, five and six in Broadcast Audience Research Council of India (BARC) weekly...
MUMBAI: The Department of Telecommunications (DoT) is planning to initiate talks for new bands to support 5G services in the country. The DoT will soon start...
MUMBAI: After Star India had decided to pull the plug on its youth channel Channel V, Viacom18’s MTV channel is the only one left to entertain...
MUMBAI: Flowers TV climbed to the second position in the Malayalam space in BARC data week 39. Colors Marathi and Star Pravah exchanged their second and...