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MUMBAI: Media and marketing company, Lodestar UM has appointed Anita Devraj Mookerjee as the head for South India business. Mookerjee will lead the entire South India...
MUMBAI: A customised bed sheet with an image of your favourite travel destination, family or just a picture that you clicked. Sounds fancy? Well, bath and...
MUMBAI: Fashion discount chain, Brand Factory has used the magic of music to describe the city and the spirit of ‘Mumbaikars’. Its #MadeForMumbai campaign uses identical...
MUMBAI: News18 Network, has announced the launch of its mega campaign 18=1. The Network, which once comprised of channels such as CNN-IBN, ETV, IBN7 and IBN-Lokmat,...
MUMBAI: Decorative paint manufacturers, Indigo Paints, has signed MS Dhoni as brand ambassador. The company has inked a deal with MSD for the next several years...
Viacom’s entry into a new regional market with channel Colors Tamil has made big news since its launch in February this year. With its sampling phase...
MUMBAI: Viacom 18 Motion Pictures has partnered with Digi Osmosis for digital marketing of their upcoming movie ‘Manto’ starring Nawazuddin Siddiqui. Manto was nominated in the...
MUMBAI: OTT platforms offering niche content is an emerging trend in the global market. Dedicated content offers brands an opportunity to differentiate themselves in an over-congested...
MUMBAI: A Nielson report has now confirmed what many believed of the growing ad spends in the digital world. The study has found that digital ad...
MUMBAI: DEN Networks CEO SN Sharma has set a target of converting 10 per cent of its standard definition (SD) subscribers to high definition (HD) within...
