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MUMBAI: In the Hindi GEC genre this week, Star Plus has reclaimed its top slot and Zee Anmol has retained its leadership in two markets — Hindi...
MUMBAI: Star Sports First, primarily on the strength of PKL viewership in urban as well as rural areas, has again retained its lead with almost double...
BENGALURU: Over the last few weeks, a see-saw ratings battle is on between the two of the leading Indian English news channels – the Arnab Goswami-led Republic...
MUMBAI: Times rebranding gamble seems to have paid off. Three weeks after Movies Now 2 was rechristened as MNX, it topped the weekly viewership chart of BARC...
MUMBAI: McDonald’s India has rolled out a thematic, digital-led campaign ‘There’s A McCafé For That’. Whatever the feeling might be, or whatever may the reason to...
MUMBAI: The film and television industry, while well known and envied for its glamour and lifestyle, has also had its fair share of tragedies over the...
MUMBAI: Nomophobia – the fear of being without your mobile phone or being unable to use your phone for some reason. Bringing this phobia to life...
MUMBAI: Vizeum, the full-service media agency from Dentsu Aegis Network, has bagged the media mandate for Bauli India Bakes & Sweets, following a multi-agency pitch. As...
MUMBAI: Sony Pictures Entertainment is reportedly planning to launch distributors of its own in four countries after terminating a longstanding theatrical-releasing joint venture with Disney in...
MUMBAI: PeerLogix has announced that it had signed a 12-month revenue sharing agreement with an unspecified Data Management Platform (DMP) in the digital advertising industry. It...
