MUMBAI: Indians love to consume content, be it in the language they understand or otherwise. Understanding this need to reach to greater viewers, Discovery Channel, which...
MUMBAI: Hike Messenger has launched its biggest ever brand campaign that will reach as many as 200 million consumers. The brand campaign rollout comes on the...
MUMBAI: Sandeep Goyal’s Mogae Media has signed an MoU for a joint venture (JV) with Germany’s Zeotap for programmatic advertising on smartphones. The JV will bring...
MUMBAI: OMD China has launched Predictor 2.0 – a tool, which is designed to help marketers evaluate the real value of existing TV programs. Predictor...
MUMBAI: With an aim to provide humour and unpredictable content that appeals to the urban audience, Big Magic is coming up with two new male centric shows targeting...
MUMBAI: The Information and Broadcasting (I&B) Ministry has found a new secretary in senior IAS officer Sunil Arora. He will be succeeding Bimal Julka whose tenure...
NEW DELHI: The Home Ministry has officially informed the Information and Broadcasting (I&B) Ministry that it will not insist on security clearance for multi system operators...
NEW DELHI: On the 25th day of the e-auction for the first batch of FM Phase III cities, the surprise came from the North East where...
MUMBAI: Kabir Khan has made it his mission to deal with subjects related to India and Pakistan and their respective espionage agencies. If Ek Tha Tiger was about...
MUMBAI: Stationery and art brand Kokuyo Camlin has created a new way to celebrate Rakshabandhan. The brand is promoting the tradition in an artistic way with...