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MUMBAI: All Is Well was much promoted through its popular song, ‘Baaton ko teri.’ While the song became very popular, the film could not reap the benefits. Director...
MUMBAI: Experiential marketing division from Dentsu Aegis Network, psLIVE has facilitated a marketing tie-up of the tea brand Parivar with Umesh Shukla’s latest movie – All Is...
MUMBAI: Music label Saregama India has launched a digital initiative for its B2B partners across sectors like advertising, film production and television companies. The new B2B tool called ‘Song Selector’ will...
MUMBAI: Shemaroo Entertainment and video-on-demand service HOOQ have inked a partnership, which will see the addition of more than 1000 movie titles across multiple genres and...
MUMBAI: Omnicom Media Group Malaysia has appointed Shyam Ravishankar as head of digital. Ravishankar joins Omnicom Media Group Malaysia from OMD India where he was the...
MUMBAI: ColourCraft Studio (CCS), which was handling the creative and advertising mandate for Bodycraft Spa & Salon for the past six years, has now been given...
MUMBAI: Rentrak has partnered with MovieTickets.com, the provider of advance movie ticketing, representing 28,000 screens, to co-develop products that unlock a suite of marketing, planning and...
MUMBAI: DEN Snapdeal TV-Shop (DSTS) has introduced an innovative deal in association with the FreeCharge, the online recharge platform, to help customers deal with the pain...
NEW DELHI: After a protracted battle with the Central Board of Film Certification (CBFC), the controversial gay film Dunno Y2 – Life is a Moment is slated for...
MUMBAI: Masstech — the trusted provider of innovative, advanced workflow and media asset management solutions — will showcase the company’s latest software offerings and enhancements at...
