MUMBAI: Week 22 of TAM TV ratings can be dedicated to Star Plus, Colors and Sab, who proved themselves as the rising stars. On viewership front,...
MUMBAI: With the National Basketball Association (NBA) telecast rights for the season in its kitty; Sony Six is taking a distinctive approach towards the sports property....
MUMBAI: Week 21 of Broadcast Audience Research Council (BARC) ratings, for the first time, highlighted data at an individual level. The latest week witnessed Zee...
MUMBAI: The Asian Marketing Effectiveness & Strategy (AMES) Awards 2015 declared Lowe Lintas + Partners as the Agency of the Year in the Effectiveness category. After...
MUMBAI: Taking a step towards advertiser funded programming (AFP), PepsiCo India’s brand 7UP is all set to launch a six-week reality show titled 7UP UPstarters, which...
MUMBAI: Arpita Agro Products has awarded its integrated media mandate to Havas Media Group. The mandate includes both traditional and digital duties and the account will...
MUMBAI: South Indian direct-to-home (DTH) player Sun Direct is all set to take advertising on its DTH home channels to a new level. Keeping in mind...
MUMBAI: Internet TV network Netflix will launch in Spain this October. Internet users in Spain will be able to subscribe to Netflix and instantly watch...
NEW DELHI: Reliance Digital TV has partnered with Visiware to power iGames service on its DTH platform. Reliance Digital TV’s customers will have access to...
MUMBAI: Alibaba Pictures Group, the film unit of the Chinese e-commerce giant, is selling up to $1.6 billion (HK$12.18 billion) in shares to raise capital. ...