MUMBAI: Bengaluru City Police has partnered with Havas‘s full service digital agency Havas Worldwide Matrix to build their police community engagement program through social media. The...
MUMBAI: Integrated communication agency Focus has been roped as Finolex Cables‘ digital media partner. Focus has been handling Finolex‘s creative, strategy and media planning services for...
MUMBAI: Advertisers are pressing for structuring of advertising deals with television broadcasters to reflect the likelihood of a section of homes going without cable TV connections...
MUMBAI: An uncertainty looms over Chennai as the Union government presses for shutdown of analogue cable TV services in the four metros from 1 November. The...
MUMBAI: Sony India has set aside Rs 1.5 billion or 33 per cent of its total marketing budget for the festive season as it seeks to...
Mumbai: The Madhya Pradesh government has shown its willingness to convert the home of singer Kishore Kumar ‘Ganguly House‘ in Khandwa district into a museum. The...
MUMBAI: Nearly four-fifth (78 per cent) Indians claimed their planned expenditure during this festival season will be less than Rs 10,000, according to the ‘Mood of...
MUMBAI: There are thousands of apps that are available in the mobile space. More come out each week. For them to be successful they need the...
MUMBAI: To do a successful mobile ad campaign advertisers and agencies need to remember that technology know-how can increase the focus of a campaign. Brands should...
MUMBAI: Dabur India is relaunching the health rejuvenator and energiser brand, ThirtyPlus. It is presenting the brand in a ‘youngeen‘ avatar with Malaika Arora Khan, who...