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MUMBAI: In a world where fluidity is the order of the day and there is no dearth of choice, brands are faced with the uphill task...
MUMBAI: Lowe Lintas and Partners India‘s campaign for ‘Lifebuoy Super-Fast Handwash‘ was declared the 2012 Global Effies Bronze winner at New York. The Global Effies had...
MUMBAI: The drop in IPL ratings and inability to protect advertising rates has put Multi Screen Media (MSM), the broadcast rights holder, under pressure to take...
MUMBAI: Spuul, an ad supported subscription service that legally provides Indian content online, has launched a new application for Apple devices that will enable users to...
MUMBAI: The paint brand Dulux has announced a mobile application -Dulux Colour Schemer. The app is an attempt to provide innovative colour solutions to the consumers....
MUMBAI: Broadcasters need to value airtime in order to maximise their resources, James and Wilkinson Media co-founders Alan James and Jo Wilkinson said at PromaxBDA 2012....
MUMBAI: Starcom MediaVest Group’s Ritesh Singh, who was business head-India for SMG Digital, has put in his papers. Singh has been responsible for the growth of...
MUMBAI: Telecom major Bharti Airtel has agreed to acquire 49 per cent stake in Qualcomm Asia Pacific‘s interest in Indian BWA entities for $165 million, giving...
MUMBAI: With the association of Bharti Airtel and Hungama Mobile, the music of Anurag Kashyap’s Gangs of Wasseypur became the first soundtrack in India to premiere...
MUMBAI: Preity Zinta‘s debut film as a producer Ishkq In Paris is set to hit the silver screen on 21 September. Zinta‘s comeback film is apparently...
