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Mumbai: Direct Marketing Association: India (DMA: India) has donned a new ‘avatar‘ for its corporate brand to mainstream direct marketing as an overarching arm of marketing....
Mumbai: Axis Bank has announced the launch of a new brand campaign- ‘Badhti ka naam zindagi‘. The older positioning of the brand was ‘Apka Solution‘. Created...
MUMBAI: According to digital marketing and media research firm eMarketer, Facebook trounced Google in 2011 with 14 per cent of total US online display ad revenues...
MUMBAI: There have been films on matchmakers and there have been films on wedding planners. In keeping with times, now there is one on divorce engineers,...
MUMBAI: Going back to its early days, Yash Raj Films (YRF) has decided to remake hit films made under its banner. Aditya Chopra has employed a...
MUMBAI: Viacom18 will be releasing the Vidya Balan-starrer Kahaani on 9 March. Reports in trade papers had said that director Sujoy Ghosh, who had wanted to...
MUMBAI: PlayUp, an interactive social engagement platform for sports, has launched a new game Cricket Empires – Claim your fame. The new game, planned to coincide...
MUMBAI: In its bid to pep up the number of Indian filmmakers shooting their films in Thailand, the Tourism Authority of Thailand (TAT) is making fresh...
MUMBAI: Tugg, Inc., a collective action web-platform that enables individuals to choose the films that play in their local theatres, has added Academy Award nominees The...
MUMBAI: Reacting to Motion Pictures Association of America‘s (MPAA) decision to upload the R rating given to Lee Hirsch‘s documentary Bully, Harvey Weinstein has said that...
