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MUMBAI: Nielsen, the US media research company, has announced that it will begin measuring television viewing in Puerto Rico. Clients that have signed up for Nielsen’s...
MUMBAI: JK Helene Curtis, a wholly owned subsidiary of JK Investo Trade India, has awarded its media duties to MediaVest, a division of Starcom MediaVest Group...
MUMBAI: The latest Nielsen‘s Three Screen report has revealed that DVR usage has also gone up by 21.1 per cent since Q3 2008. It also said...
MUMBAI: Zee TV USA, has announced its sponsorship of several California bridal events in 2010. By throwing its Tiara into the bridal ring, the broadcaster has...
MUMBAI: Linc Pen has renewed its brand endorsement contract with Shah Rukh Khan. Says Linc Pen & Plastics Ltd. managing director Deepak Jalan, “We have renewed...
MUMBAI: The Ad Club Bombay will organise the Effie Awards on 16 December at the Royal Western India Turf Club. The award night provides a platform...
MUMBAI: Total measured ad expenditures in the first nine months of 2009 in the US dropped by 14.7 per cent as compared to the same period...
MUMBAI: Even before its worldwide release on 11 December, Yash Raj Films‘ Rocket Singh- Salesman of the Year has bagged an important laurel. The film has...
MUMBAI: UTV has made an half-hour documentary on the Chandrayaan-1 mission for the XP Division of Ministry of External Affairs, Government of India. With the successful...
BANGALORE: Dish TV has launched two special packages for South Indian consumers, hoping to mop up 70,000 subscribers through these offers. Available till 15 January, the...
