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So we‘ve talked user, distributor, content and platforms. Now let‘s talk shop. But this is exactly where the debate deepens. Are the big brands wary of...
“Who has that time and that energy and that passion [to make mashups, do blogs, make YouTube videos, etc.]?” “The answer is, you do. And for...
NEW DELHI: The Information and Broadcasting Ministry may reject the demand for setting encryption mandates for Doordarshan‘s terrestrial signals, with consensus eluding the technical sub-group studying...
NEW DELHI: TataSky will on Monday (9 April) pray before the Telecom Disputes Settlement Appellate Tribunal the Sun TV be disallowed from being aired in any...
MUMBAI: Don‘t Just Watch It, Live It! This is the message that LG Electronics will look to communicate in its new global integratedmarketing campaign focusing on...
NEW DELHI: Faced with an obvious resource crunch because of rising costs of filmmaking and rampant video piracy cutting into profits, more and more filmmakers are...
MUMBAI: The association of electronic interactive marketers has announced to connect game marketers with Madison Avenue by confirming Burger King Corporation president of global marketing, strategy...
It‘s a genre which is seeping into all the nooks and crannies that mainstream content producers cannot penetrate. But going by industry speak ‘user generated content‘...
MUMBAI: US media conglomerate Viacom has decided to explore strategic alternatives to maximise the value of Famous Music, its music publishing business. It could sell the...
NEW DELHI: Conscious of the degradation of archival material and taking advantage of new technologies, different wings of the information and broadcasting have launched ambitious plans...
