When the history of television in India is written, 2005 will be hailed as the YEAR OF MARKETING. The year when shouting was not enough, channel...
For TV channel marketers and programmers it was a challenging year. How to get their programmes noticed above the din of everyone else’s marketing noise. For...
When the history of television in India is written, 2005 will be hailed as the YEAR OF MARKETING. The year when shouting was not enough, channel...
She is one lady who doesn’t hesitate in speaking her mind and believes in calling a spade a spade. In this article, penned for Indiantelevision.com, Lintas...
She is one lady who doesn’t hesitate in speaking her mind and believes in calling a spade a spade. In this article, penned for Indiantelevision.com, Lintas...
For TV channel marketers and programmers it was a challenging year. How to get their programmes noticed above the din of everyone else’s marketing noise. For...
NEW DELHI: At a time when most people in the media and broadcast industry were away on Christmas and New Year vacation, the government came out...
MUMBAI: Viacom Inc. has completed the transaction to separate the company into two publicly traded entities, CBS Corporation and “New” Viacom Inc. Shares of the two...
MUMBAI: CBS Corporation has awarded its media account for the CBS Television Network and Showtime Networks to Interpublic agency Initiative. Initiative will be involved in media...