MUMBAI: Sahara One Television has weaved an interactive contest around its new suspense thriller show Kohinoor. The contest, ‘Kohinoor Ki Diwali Heeron Wali,’ will be held...
MUMBAI: Aaren Initiative, the out-of-home solutions division of Lintas Integrated Marketing Action Group has bagged the out-of-home solutions account for the Tamil Nadu (TN) circle of...
MUMBAI: Making the relevant emotional connection with your audience is what Ink Project Australia’s Ken Lambert addressed at the session. Taking the SBS brand as a...
MUMBAI: Mattel Toys has launched a new Fashion Fever line of dolls, outfits, and accessories for Barbie. The new Barbie outfits include colorful tweed jackets, feminine...
BANGALORE: After rolling out new brands in the soft drink and juice segments this year, Coca-Cola has now come up with a new product, Sprite Ice...
MUMBAI: Zee’s Marathi channel, Zee Marathi, is playing on the advantage it has as a regional channel by using non-traditional methods to lure local advertisers. The...
MUMBAI: Omnicom vice chairman Michael Birkin does not believe that fragmentation of media has cut down the importance of television and movies as advertising platforms in...
MUMBAI: After 51 years of being known in India as Hindustan Lever Ltd or HLL, the FMCG giant is going in for a name change: HUL...
MUMBAI: MPG has roped in Ganesh Shenoy as VP South, essentially to handle the Chennai and Bangalore operations. Commenting on his appointment, MPG CEO Anita Nayyar...
MUMBAI: VLCC, health, beauty and personal care products player, has announced that it has received an investment of Rs. 500 million from Indivision India Partners, a...