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BANGALORE: The Jury of the “International Engine of the Year” award have chosen the 1.3 turbo diesel engine, a product of Fiat and GM, as the...
MUMBAI: News broadcaster CNN’s online broadband video has attracted more than four million page views in Asia since its launch. This has prompted IBM to continue...
MUMBAI: “Instead of hunting consumers with advertising like a shark, it would be better if brands involved consumers through communication. The consumer should be involved with...
MUMBAI: WPP Media worldwide head of consumer insights Sheila Byfield emphasised that media research has also changed with more emphasis on ROI (return on investment). There...
MUMBAI: In a move that emphasizes its brand name and underscores its commitment to create an integrated, streamlined global organization, VNU has announced that it is...
MUMBAI: Women’s wear brand W has launched a new campaign. The aim is to correctly depict the modern Indian woman in her different facets, that of...
MUMBAI: Srikant Raman, an old hand in the advertising and media business who is with OMS, Mumbai is all set to join GroupM’s Consumer Connect Group...
MUMBAI: Sai Nagesh to join the Lintas Media Group as a senior position with Insight, its youngest brand that was launched last year, from April 2005....
BANGALORE: Close on the heels of their recent offerings on March 2005 – the Globus and the Starbus range of contemporary buses, India’s auto major Tata...
MUMBAI: Kids channels are getting more and more aggressive by each passing day to grab their target audiences’ attention. In a market where the kids’ space...
