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MUMBAI: US broadcaster CBS has announced that it will use one of the iconic characters of the Christmas holiday season, Rudolph the reindeer in a new...
MUMBAI: American cable network USA Network has planned a multimedia campaign to promote World Wrestling Entertainment (WWE) which recently returned to it. In India WWE action...
MUMBAI: “Keep it simple,” was SKA advisor Sunil Alagh’s opening line. The ten truths about marketing that were spelt out by Alagh were as...
MUMBAI: India’s tourism ministry has today empanelled 15 agencies for marketing and promotion for the ‘Incredible India’ campaign. The agencies were selected on the basis of...
MUMBAI: The low cost international carrier Air India Express will sponsor 60th edition of Santosh Trophy. The tourney will be called Air India Express Santosh Trophy....
MUMBAI: Mudra Marketing Services’ National creative director Meera Sharath Chandra has been invited be on the Interactive Jury for two world-renowned award shows – the One...
MUMBAI: Submit to major search engines like Google, Yahoo, MSN, and Alta Vista. Encourage other sites to link to yours, thereby increasing its ‘popularity’ ranking. These...
MUMBAI: It was time to uncork the bubbly this afternoon in Mumbai as Virgin Atlantic Airways celebrated 21 years in existence by announcing the launch of...
MUMBAI: The ad revenues that web sites of television, radio and print companies in the US garnered grew significantly last year. Newspapers, TV and...
MUMBAI: Indian movie VCD and DVD distributor Ultra Movie Channel Ltd has tied up with Germany’s Kiddinx Merchandising GmbH to market Benjamin, the friendly elephant, in...
