Connect with us
NEW YORK: It is a minor trend which could be picking major momentum and soon changing the landscape of media buying across the globe – roster...
MUMBAI: Its all about 360 degrees marketing of entertainment through events and promotions. Shringar Films which operates in all the three segments of the film and...
MUMBAI: General Motors India has announced the launch of unique customer service programme – the GM Service Plus – a cluster of services that are designed...
MUMBAI: While product placement in television shows is growing in the US a new study has found that TVCs are still more effective in influencing consumer...
MUMBAI: Rasna Private Limited has roped in Aurobindo Mohanty as vice president marketing. The appointment is expected to provide a further impetus to Rasna’s position in...
MUMBAI: O&M Kolkata has won the creative duties of Lafarge cement It is worthy to note here that O&M was instrumental in launching the brand...
MUMBAI: Global ad and communications service group, Havas, has reported results for the third quarter ended, 30 September, 2005. It generated third quarter revenues of...
MUMBAI: This is a move that reflects the changes in the global market research industry and the way that businesses use market information. Global market information...
MUMBAI: Reiterating its leadership in providing innovative services, Hutch has now launched ‘push2talk’ mobile service that combines a walkie-talkie experience with instant messaging, Short Messaging Service...
MUMBAI: Advertising needs to stop interrupting what people are interested in and start becoming what people are interested in. That was the premise of JWT Worldwide...
