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MUMBAI: In a bid to penetrate the Indian market, Publicis Groupe will acquire a 60 per cent stake in Solutions Integrated Marketing Services. This is a...
MUMBAI: Advent, the events marketing division of Lintas India’s Integrated Marketing Action Group (IMAG), has been appointed by Mattel Toys for the execution of the 1st...
MUMBAI: The 2003 fiscal was a good year for Publicis Groupe SA. The communications major has posted a 21.8 per cent hike in the net profit...
MUMBAI: Balaji Telefilms announced the appointment of Source Strategic Communication (The Source) to handle its corporate communications responsibilities.Headed by Raju Kane,The Source is an independent strategic...
MUMBAI: A few days ago Oxford Bookstore and Response Books, launched the book Planning for Power Advertising. This is a users’ manual for students and practitioners....
NEW DELHI: A group of ministers (GoM), looking into mandatory sports content sharing with Prasar Bharati, has recommended in favour of the pubcaster. Government sources told...
MUMBAI: Indian branding and communications consultancy Brand-comm is hosting BrandWidth 2005 in Bangalore on 26 November 2005. This seminar will tackle the dynamics of building successful...
If the agency has great volume of business, it can give clients the lowest rates, If the agency is strong in research, it will bring insightful...
It’s been on the cards for a while now. The media arm of the Omnicom group, Optimum Media Direction (OMD) setting up shop in India. Known...
Does Mindshare share as much goodwill amongst the media owners as it does amongst its clients? Daily News & Analysis (DNA) sales & marketing head Suresh...
