MUMBAI: After recognising talent on the silver screen and television, its time to make way for the radio and its many stars. The award for Excellence...
MUMBAI: Air time rates are sky rocketing. Sometimes your rival is blocking you and your ads out from high-eyeball television sports events. So what do you?...
MUMBAI: Neo Sports has announced that Perfetti Van Melle has been signed on as the first anchor broadcast sponsor for the BCCI cricket that is being...
MUMBAI: Even as D-Day for the start of the historic tour of Pakistan by the Indian cricket team draws nearer, one of the players hoping to...
NEW DELHI: What do you do when you don’t have the hottest sporting properties (read cricket) that ignite India? Create hype around other leading events, what...
MUMBAI: How do you describe a red lacy G-string underwear in advertising terms? “Covers just about the bare essential and reveals all. A one line brief...
MUMBAI: The Northpoint Centre of Learning established by the Lintas Employees’ Welfare Trusts to further the cause of holistic learning and development of practicing managers and...
MUMBAI: Can India’s outdoor advertising industry simply shrug off the projected loss (anywhere between Rs 600 million to 1 billion depending on who you talk to)...
MUMBAI: Yash Raj Film’s (YRF) new venture Hum Tum starring Saif Ali Khan and Rani Mukherjee is all set to release on 28 May and YRF...
MUMBAI: Advertising spend in China rose 20 per cent in the first half of the year to $17.7 billion. Companies like Procter & Gamble Co were...