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MUMBAI: Sripad Nadkarni, the man who took Coca-Cola to new heights in the last four years has just floated a venture, MarketGate Consulting, in partnership with...
BANGALORE: Vernacular Journalism received yet another boost with the launch of the new daily “Usha Kirana”. The new publication for the Vijaya Karnataka group is a...
MUMBAI: Barista, which claims to be the leader of the specialty coffee market in India has announced a strategic tie-up with Indian Oil Corporation (IOC). As...
MUMBAI: Titan Industries Limited has roped in Bollywood hunk John Abraham as the brand ambassador for its trendy sunglasses brand – FasTrack. Abraham will be endorsing...
MUMBAI: Electronics and imaging major Brother International has adopted an aggressive pricing strategy to further penetrate the Indian market with its range of Lifestyle Inkjet MFDs....
MUMBAI: Max’s monsoon offering ‘5 baje 5 Superstar’ is now wooing the media professionals. Five human mannequins dressed like the 5 superstars replicating the famous acts...
MUMBAI: After a detailed two-month scrutiny, Radio City has finally appointed Everest Brand Solutions as its creative agency. Six heavyweight agencies made a formal pitch for...
BANGALORE: Air Deccan and Café Coffee Day (CCD) are initiating a cross-promotion exercise. CCD will find ad space on Air Deccan’s aircraft (23 in number, flying...
MUMBAI: Two of the American entertainment industry’s creative marketing firms – Trailer Park and Creative Domain will merge. The new entity will provide diverse...
Newsletters Email Story Print Comment Indiantelevision.com’s Media, Advertising, Marketing Watch Viral marketing, ground activities take center stage for Sony’s ‘Deal Ya No Deal’...
