Connect with us
MUMBAI: Two-wheeler manufacturer TVS Motor Company, today announced its decision to continue with Universal McCann as its Agency of Record. The decision comes post a three-agency...
MUMBAI: The Ogilvy Group has announced the formation of OgilvyAction to provide a full range of brand activation services globally. In North America, OgilvyAction will be...
MUMBAI: Cricket Australia (CA) has lost its battle to retain a long-term corporate backer as a team sponsor for the World Cup. Despite CA’s drawn-out fight...
MUMBAI: Each day an American spends 11.7 hours on the media, on an average. While the “least media-active person” spent 5.25 hours a day with the...
MUMBAI: Virgin Atlantic has introduced a new, exciting and funky radio spot to woo customers. The lively spot is being aired on Radio City reiterating the...
MUMBAI: MindShare has been awarded the prestigious title of Global Media Agency of the Year by Advertising Age magazine for an unprecedented second consecutive year. Advertising...
MUMBAI: London cabbies are getting hi-tech! Following the launch of a new broadcast service, black cabs in the Queen’s country will have an in-built television. Named...
MUMBAI: Sony Entertainment Television India’s movies and cricket channel Max already has a cricket legend as its brand ambassador in Kapil Dev. It has now added...
MUMBAI: The first Promax&BDA Arabia conference, which opened in Dubai today, saw Pan-Arabic promotion, marketing and broadcast design executives stressing on the importance of visual creativity...
MUMBAI: Trying to take fashion beyond the realm of the elite of Indian society and making it relevant and accessible to common people! That is what...
