MUMBAI: Express transportation company FedEx Express, a subsidiary of FedEx, has launched a region-wide viral marketing campaign across India, Europe and the United Arab Emirates (U.A.E.)....
MUMBAI: Procter & Gamble (P&G) has always played in the premium segment of the sanitary napkin market. But now it is entering the mass market with...
MUMBAI: China has declared the slogan for its Beijing 2008 games as, “One world, One dream”. This was announced at a grand ceremony held in the...
MUMBAI: PROMAX&BDA has commissioned Frank N. Magid Associates to execute its third annual study, to explore new and traditional methods of promoting television. The key findings,...
MUMBAI: Macromedia has announced plans to host its second annual Max conference in New Delhi from 14 – 15 March and in Bangalore from 17 –...
MUMBAI: Rasna, which claims to enjoy a 93 per cent share of the soft drink concentrates market, has announced that Bollywood star Hritik Roshan is its...
MUMBAI: After the Sultan of Swing Mark Knopfler it is now the turn of another guitar legend Joe Satriani to take India by storm. Satriani will...
MUMBAI: Leo Burnett has promoted Srikanth Sarathy as the head of the Mumbai office. Sarathy, who was earlier brand partner, has been with the agency for...
MUMBAI: Home entertainment content house Shemaroo has lined up two new home video releases of recent Bollywood releases Raincoat and Hulchul. The films will be released...
MUMBAI: UTV Software Communications Ltd has acquired the airtime sales right for new show on Gemini TV titled Shree Lakshmi Nivaasam. The family soap, produced by...