MUMBAI: ‘Alpha Features’, the latest ad revenue generation strategy announced by the Alpha Group of channels plans to do away with the myth that TV advertising...
MUMBAI: Taj TV has appointed Tower Sports Pvt Ltd as an advertising and distribution sales agent in Pakistan. Tower’s sales team will be required to build...
MUMBAI: GM India has extended its commitment for endorsing the Chevrolet Aveo carlines with the Bollywood duo of Rani Mukherjee and Saif Ali Khan and will...
MUMBAI: Bharti Retail (Pvt.) Limited, a wholly owned subsidiary of Bharti Enterprises announced the strategic roadmap for its retail operations. The Company has planned an investment...
MUMBAI: The Rs 350 billion Indian tobacco industry has a new mantra on its lips: Below-the-Line (BTL) activities. But there seems to be a drag in...
MUMBAI: BBC World has assigned creative and media duties in India to Vyas Giannetti Creative and MediaCom India respectively. The agencies will be responsible for providing...
MUMBAI: Six weeks post Shiksha’s launch, – the special program to help educate underprivileged children across India launched by Procter & Gamble (P&G) in partnership with...
MUMBAI: Global advertising and communications services group Havas has announced that revenues for the first half of 2005 fell to 700 million Euros, compared to 748...
MUMBAI: Fans of Mark Burnett Productions’ Rock Star: INXS have made the new reality television show’s official website on MSN a go-to destination, with significant growth...
MUMBAI: More than 94 million people in the US in June 2005, or 56 per cent of the domestic Internet population, viewed a streaming video online,...