MUMBAI: “I’m not going to give a Media Review but a Media Proview, if any such word exists,” said Sam Balsara at the first ever Media...
MUMBAI: McDonald’s mein hai kuch baat! (There’s something in McDonald’s!) While, last year it was the ‘What your bahana is?’ campaign rolled out by the fast...
MUMBAI: Tennis superstar Andre Agassi and adidas have entered into a long-term partnership starting with the Mercedes-Benz Cup in Los Angeles on 25 July. ...
TEXAS: DG Systems has announced that Turner Broadcasting System has adopted DG Systems’ NetClear digital clearance online solution to submit and manage advertising spots for its...
MUMBAI: The International Academy of Television Arts and & Sciences (IATAS) has appointed Eva Obadia as its marketing manager. In her new position, Obadia...
MUMBAI: Kids took centerstage as adult marketers, media men and television channel heads attempted to zero in on effective marketing to kids in the first ever...
MUMBAI: Electronics major LG has launched the world’s slimmest flat CRT TV — LG Super Slim TV. LG has currently introduced the model in 21” category....
MUMBAI: In a national contest organised by the AAAI for member agencies K M Ayappa and Mark Flory of the young creatives team of Orchard Advertising...
MUMBAI: Initiative, part of the Lintas Media Group, has bagged the media duties for PVR Cinemas in Delhi and Khadim in Kolkata. The two accounts are...
MUMBAI: RMG Connect Worldwide, the global relationship marketing network of JWT has purchased Direct.com, an integrated marketing communications services provider to global companies. Based in...