NEW DELHI: Leading English language daily Hindustan Times, embattled in the numbers game with The Times of India in Delhi, has decided to relaunch itself from...
MUMBAI: Procter & Gamble recently launched Asia’s No. 1 shampoo – Rejoice, in India with the aim to meet the unique needs of the Indian consumers....
MUMBAI: Paints major Goodlass Nerolac Paints Ltd. (GNPL) announced the launch of one of the biggest below-the-line activities – ‘Rangeen Bhavishya’ offer. This offer is a...
MUMBAI: Telecom major Idea and Dr Prannoy Roy’s NDTV have teamed up in launching the first of its kind interactive service for mobile subscribers. This service...
MUMBAI: BBC World has signed eight significant new sponsorship agreements in India, for its programmes and short-form vignettes. The companies and the programmes with which they...
MUMBAI: Sony’s Jassi Jaissi Koi Nahin will now be a feature of entertainment on the mobile in the form of a game. Sony recently, launched a...
MUMBAI: MIPCOM, the world’s television and entertainment market in Autumn (Cannes, 4-8 October ) for the first time is opening avenues to the mobile entertainment industry...
MUMBAI: :The Women’s Tennis Association (WTA) Tour and Whirlpool Europe have signed a multi-million dollar, three-year integrated partnership agreement. In India WTA action can be...
MUMBAI: The session conducted by John Ridgway and John Griffin essentially breezed through the different genres of branding. Sports branding: Probably the most open...
MUMBAI: The Advertising Agencies Association of India (AAAI) is in for a change at the top. Come 30 July and Srinivasan K Swamy, RK Swamy/BBDO CEO,...