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MUMBAI: If you were to ask an Indian customer about the best footwear in the eighties, the name that first popped in his mind was Bata....
MUMBAI: Kids channel Pogo is offering kids across the country an opportunity to win a chance to co-host Prime Pogo band by participating in the Dekho...
MUMBAI: Procter & Gamble has announced that it has reduced the prices of Ariel and Tide bags (large packs) by 20-50 per cent. In a...
MUMBAI: It should add some fizz to the Bangladesh soft drink market. Just like it has done in nations such as the UK, Canada, Netherlands and...
MUMBAI: While the traditional means of advertising such as print and television have their own space, out-of-home (OOH) communications is speedily gathering pace and carving a...
MUMBAI: Recently a study was unveiled at the fifth annual MSN strategic account summit. It concluded that online advertising in the US could produce significant increases...
MUMBAI: Political parties need not resort to surrogate advertising anymore. The Andhra Pradesh high court this morning struck down a rule under the Cable Network...
MUMBAI: Disney owns three of the top ten character franchises, according to Forbes.com’s annual “Top Earning Fictional Characters List.” Forbes.com estimates that the top-ten fictional characters...
NEW DELHI: Buena Vista International Television – Asia Pacific (BVITV-AP), the distribution arm of Walt Disney Television International, has appointed Amit Malhotra as head of sales,...
MUMBAI: Motorola has launched an integrated marketing programme in the US. This seeks to leverage its National Football League (NFL) relationship by educating football fans about...
