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MUMBAI: The first and only ‘child specialist’ chawanprash was the USP for Sivananda Bal Chyawanprabha when it was launched. The brand now plans to consolidate its...
With the unique TVC, the FMCG attempts to connect to the youth in a more enticing manner. Breaking away from the accepted norm...
MUMBAI: Karisma Kapoor has endorsed many a brands till date and she added one more to her kitty today as Rasna announced Kapoor as its brand...
MUMBAI: TVs Tyres recently sponsored an expedition for ‘Out There Adventurers’ based in Delhi. The team of adventurers successfully accomplished a feat on 2 August which...
NEW DELHI: Union Bank of India has awarded its public relations account to Ogilvy PR India following a pitching process. The development was confirmed by Ogilvy...
MUMBAI: As innovations go this one is not likely to generate as much media chatter as MAX’s experiment with the female anchor during cricket matches, which...
NEW DELHI: Ambush marketing’s shadow has been removed from the ongoing ICC Champion’s Trophy in England as the players concerned have taken positive initiatives. ...
MUMBAI: There seems to be just no stopping Sam Balsara’s Madison Media this year. McDonald’s is the latest on Madison’s chomping block having just won both...
MUMBAI : Today Singapore Telecommunications (SingTel) annnounced the launch of a creative agency pitch for its Singapore advertising business. This has a measured media value of...
MUMBAI: Till now it was NDTV’s Night Out which focussed on the hip n’ happening parties in Mumbai and Delhi. Now Zee’s fashion channel Trendz has...
