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MUMBAI: Lintas India chairman and managing director Prem Mehta has been appointed to the Global Management Board of Lowe Worldwide. With this appointment, in addition to...
NEW YORK: The International Advertising Association (IAA), the only global partnership association of advertisers, agencies, the media and related services, has announced the appointment of Frank...
NEW DELHI: The United Nations International Children’s Emergency Fund (Unicef) has announced that Amitabh Bachchan has agreed to become its newest Goodwill ambassador. He will promote...
NEW YORK: A new study from MediaVest USA and Knowledge Networks has found that people pay more attention to traditional media ads and less so to...
NEW DELHI: The creative campaign from Enterprise Nexus was adjudicated as the ‘most creative’ in the Madvertising II competition, an annual creative excellence award, organised by...
MUMBAI: Initiative, the media services division of the Lintas Group, has announced Divas Reloaded, a two-day residential conference on the media environment at Northpoint, the group’s...
MUMBAI: The day of reckoning – 17 February 2003 at 5:45 pm; the venue- Presidential Room, Hotel President, Cuffe Parade, Mumbai; the event- Ad Club Bombay’s...
syrup with a promise that it would give “long-lasting cough relief for up to eight hours.” Present at the press conference held in Mumbai to announce...
HONG KONG: CNN is continuing to build cachet among the well heeled Asians. Its audiences earned US$79.9 billion in the past year according to the latest...
NEW DELHI: It seems to be boom time for the advertising agencies. Some of the top agencies are vying for various Zee channel accounts said to...
