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Television programming is increasingly devoting more time to airing mega events and shows to increase their TVRs. These are some of the findings of The Compass,...
MUMBAI: The AC Nielsen Asia Pacific Consumer Confidence Survey has placed Australia among the region’s most popular holiday destinations while the prestigious US Travel and Leisure...
NEW DELHI: Ozone Ayurvedics, which markets its products under the brand name – Nomarks, has earmarked an annual ad budget of Rs 120 million for its...
MUMBAI: Kids broadcaster Nickelodeon and fast food major Burger King have announced plans to extend their existing US promotional partnership for The SpongeBob SquarePants Movie to...
SINGAPORE: What are the things you have to keep top of mind while branding your channel? A clutch of panelists tried to answer this question at...
MUMBAI: Star India-backed Radio has announced a new contest for its listeners called Strings Ka Guitar Le Jao, City Bajao Contest. Valid till 20...
MUMBAI: Using the strengths of the One Alliance bouquet, Discovery has been making a concerted effort at strengthening the distribution of sister channel Animal Planet. The...
MUMBAI: Television software company Nimbus will add four shows to the existing 20 sponsored programmes it markets by the end of the third quarter. Two of...
MUMBAI: On 25 June Warner Bros. is releasing its blockbuster Troy with Brad Pitt, Diane Krueger in India. Troy was the site of the most legendary...
MUMBAI: Fuelled by the success of the music based reaIity show American Idol, Fox has announced it will come out with a music awards show in...
