Connect with us
MUMBAI: Several brands seem to have been bitten by the fashion bug and are using youth specific events to communicate their features, advantages and benefits. In...
With the government relaxing the FDI norms for leisure and general interest print publications, among the international publishers to take advantage of this is BBC Worldwide...
MUMBAI: Earlier this year, Tam Media Research’s paper on Product Placement was selected as the best paper amongst the 22 papers presented from across the region...
The Securuties and Exchange Board of India (Sebi) has finally given the much awaited green signal to media, entertainment and telecom companies who had been demanding...
MUMBAI: CNN International has appointed journalist and news executive Tony Maddox to executive vice president and managing director. As announced by CNN Worldwide president Jim Walton,...
A day after Prasar Bharati deputy director general Vijaya Laxmi Chhabra struck an “unconventional” cricket marketing deal with Zee Telefilms, we requested an immediate interview and...
NEW DELHI: Buoyed by the success of the DD News in terms of viewership ratings, Prasar Bharati has introduced a revised rate card for the channel,...
MUMBAI: J. Walter Thompson (JWT) has announced the formation of an expanded brand entertainment content development and placement practice in the US. A newly created unit...
MUMBAI: Activision has announced that it will team up with Nielsen Entertainment to develop a new initiative. This will allow video game companies in the US...
MUMBAI: The country’s most influential press publication, The Times of India Group, looks to have more or less finalised the channels with which it will make...
