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NEW YORK: Since the start of the year there has been intense speculation that the current season of NBC’s hit sitcom Frasier may be the last....
NEW YORK: It promises to be a one-of-a-kind show for Rupert Murdoch’s Fox and could very well bring in bumper ratings that flatten the competition. Fans...
LONDON: Justin Bairamian has been appointed as the head of audience planning for the BBC. He will take up the post next year. Bairamian will...
WASHINGTON D.C.: CNN Headline News journalist Renay San Miguel received the Award of Merit from Carnegie Mellon University and the Newseum. His online cybersecurity columns, which...
MUMBAI: One of the sessions at the second India-ASEAN business summit on Saturday dealt with the entertainment industry. The speakers included Celestial Pictures’ CEO William Pfeiffer,...
MUMBAI: Radio City 91 FM has launched a host of unique community service programs in association with the Mumbai Traffic Police and the Law and Order...
JAIPUR: “Inspiration not emulation.” That was the central text of most of the presentations on Asian advertising that was on show these last two days. ...
JAIPUR: “What’s the similarity between Jack Trout and the Kama Sutra: Positioning.” That was how quiz master par excellence Derek O’Brien introduced the marketing legend, who...
CHICAGO: In a bid to expand beyond fast food, McDonald’s Corp. said on 13 November that it will license its brand around the world in a...
MUMBAI: One way for any broadcaster to connect with its target audience more effectively is to reach out to them in ways that go beyond the...
