MUMBAI: The World Cup cricket mania will soon become sweet music that cricket fans can lap up! Nirvana Music, a division of Nimbus, will be launching...
MUMBAI: Movies should evolve as brands to provide multiple revenue opportunities. That is the message that came from UTV CEO Ronnie Screwvala while speaking on “Marketing...
MUMBAI: The “last mile” syndrome seems to be catching up with the sales teams of the MAX-SET combine. The efforts that were initiated in May 2002...
indiantelevision.com’s Media, Advertising & Marketing Watch MAX takes out press ads to set ‘record straight’ on cricket coverage The Indiantelevision.com Team (15 January 2003...
NEW DELHI: Brooke Bond Bru which claims to be the country’s largest instant coffee brand has come out with the Just Go offer for Delhi. An...
MUMBAI: Beverage conglomerate PepsiCo has turned blue for next months cricket World Cup in South Africa and must be hoping that the move will leave the...
These days information and broadcasting minister Ravi Shankar Prasad does not look uncertain as he did some months back when he was allocated the I&B ministry...
MUMBAI: It was time for the backroom professionals in the glamourous business of advertising, television and radio to take centrestage at the 28th RAPA (Radio &...
MUMBAI: Last year in a BBC poll, 1.6 million UK viewers voted for Sir Winston Churchill as the “greatest Briton”. Now, the survey broadens it’s reach...
MUMBAI: The head of BBC’s Hindi Service Achala Sharma has been awarded the World Hindi Honour at the seventh World Hindi Conference held in Surinam a...